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Very happy to share that I’ve passed the Professional Communication: Business Writing and Storytelling course by The Economist, obtaining a final grade of 87%.
What are the 7 key takeaways that fit in a short post?
Think about the briefing: what’s the main message, who’s the audience, what’s the medium
Then think about the key points you want to make to get your message across
Order your key points on a map to form a journey. Is the path from one point to the next logical? Are there logical gaps?
Write the intro — a catchy sentence or two that invites the reader to take the journey — and the executive summary — ideally covering most key points
Then put some evidence or arguments beside each point
At this moment, you should have a solid enough structure and text that you can produce a first draft
Once the draft is ready, polish, polish, polish.
[Bonus] Grammarly is an excellent tool for non-native English speakers. For example, I use commas the Italian way — it just sounds right to me — and apparently, some actual rules dictate how to use them in English.
Slack Connect — the ability to create channels where members of two different organizations can post two — is the best lock-in mechanism I’m aware of.
It is genuinely a great feature. I don’t want to log in into another Slack plan just to chat with a couple of members. Every new Slack plan also means an extra login. This escalates to M*N logins(M = number of Slack plans, N = number of devices). Ugly, and Slack Connect tackles it.
It’s only available on paid plans
It’s only available — duh! — when both are using Slack.
Migrating from Slack to something else (or downgrading to a free plan) can be a serious business disruption.
As the business is what generates $$$, they will prevent any move away from Slack.
